Happy 10th Birthday, Match The Memory!

The first version of Match The Memory launched exactly 10 years ago today. Since then, you’ve made thousands and thousands of memory games (25,000+!), which have been played more than 12 million times. Today, we’re celebrating not just the site itself, but the creators who made the best games on the site.

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To Block or Not To Block

A year and a half ago, we made a strategic decision to add Google Ads to our site pages. In general, it has been a good move for us, helping to offset the cost of running our servers.

But we understand that not everyone likes having ads show up on their games. Some people run ad-blocker software in their browsers that prevent our ads from showing up; we’re fine with this. We do it ourselves.

Recently, we got a request from a game creator to remove advertisements on their games. We decided to turn it into a win-win opportunity, and created a new product that allows a user to disable those ads while still providing some revenue to keep the lights on at Match The Memory.

You can see this new product on any game’s Buy page. After you purchase it, Google Ads will be removed for all visitors who come to play that game.